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Archive for April, 2017

F8 Conference 2017: Predictions and Insights for Social Media Marketing

Tuesday, April 18th, 2017

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At this year’s Facebook Developer Conference, social media marketers can look forward to insightful sessions, interactive demos, and announcements of launches and major changes to the company’s family of applications and services: Facebook, Instagram, Whatsapp, Messenger, Oculus, Workplace, Audience Network, and Internet.org.

 

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Social Media Monitoring Lets You Adopt a More Strategic Approach to Your Campaigns

Tuesday, April 11th, 2017

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Tactical SMM involves the use of monitoring tools to evaluate and analyze daily activities, online conversations, and negative or positive comments around your brand across specific social media platforms. To realize long-term value from SMM, marketers must integrate their social media efforts with other business processes.

 

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