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Archive for the ‘Instagram’ Category

Enabling Clicks and Driving Traffic from Instagram to Your Website

Tuesday, November 7th, 2017

Image by homethod

 

Since Instagram Business accounts were introduced in 2016, Instagram has made it their top priority to help brands and their followers interact and engage in more meaningful ways beyond double taps and follows.

 

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Use Instagram Stories’ New Poll Stickers When You Need Your Followers’ Insight

Tuesday, October 3rd, 2017

Image by Instagram

 

These days, social media users want their followers’ opinions and approval in real-time. Well, now there’s an (existing) app for that. Instagram recently gussied up and launched its latest feature: poll stickers on Stories. It will help users on running Instagram version 16 or above on iOS and Android make their virtual friends an even more integral part of their real lives.

 

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Snapchat Opens Up to the Web with its Latest Feature, Paperclip

Tuesday, July 11th, 2017

Image by perzonseowebbyra

 

Since its launch, popular messaging service Snapchat has been closed off to the web, only accessible through its iOS and Android apps. This stands in contrast to its biggest competitor, Instagram, which has since upgraded its mobile web app to allow users to post content.

 

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Product Photography Tips to Maximize Your Image Impact on Social Media

Tuesday, May 9th, 2017

Image by Anant N S

 

For those in the product or retail business, having superb images of the inventory is a must, given the popularity of visual-driven platforms like Pinterest and Instagram. However, many businesses—SMBs in particular—are often unable to afford the services of professional photographers, meaning they’ll have to count on their own amateur photography skills to come up with high-impact product shots.

 

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Ironic but True: Scheduling Instagram Posts in Advance Can Make You More Spontaneous

Tuesday, March 28th, 2017

Image by Dean Hochman

 

More and more brands are already seeing the huge marketing potential of Instagram. Now with 600 million active users, an average engagement rate of 2.261%, which is 2 and 2.2 percent higher than Facebook and Twitter respectively, the photo- and video-sharing app is recognized as the fastest-growing social network.

 

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Instagram Doubles Its Ad Stats in 6 Months with Over 1 Million Advertisers

Tuesday, March 21st, 2017

Image by Puyade

 

It’s been a year and a half since Instagram rolled out the red carpet to all advertisers, and the photo- and video-sharing app has now over 1 million monthly active ad users. That’s five times as many advertisers as the app claimed more than a year ago, and twice as many as it had six months ago.

 

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Here’s the 411 on Instagram’s New Live Video Feature

Tuesday, November 22nd, 2016

Image by Instagram

 

Instagram Live is one of the two major updates recently released by the photo-sharing platform. As part of Instagram Stories, a feature that was released in August and is now used by 100 million people every day, Instagram Live lets users broadcast videos to their followers in real-time.

 

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