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Archive for the ‘Social Media’ Category

Social Media Behaviors That Drive Your Followers Away

Tuesday, May 1st, 2018

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Many companies know that an active presence on social media is essential in today’s digital marketing landscape. Most brands have their usual Facebook, Twitter, and Instagram accounts, and make it a point to publish posts regularly.

 

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Five Fresh Ways to Use Live Content in Your Social Strategy

Tuesday, April 17th, 2018

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With live content, audiences experience a much more authentic connection to your brand rather than with a scheduled, pre-produced video. Moreover, viewers get to interact with you in real-time.

 

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Power Up Your Engagement Strategy with Social Polls

Tuesday, April 10th, 2018

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Given the speed at which social media evolves, many businesses struggle to keep their content and marketing strategy fresh and relevant. Polls are a quick and effective way to drive engagement and help brands to better understand their customers’ needs, interests, and opinions, which can in turn open opportunities for product strategy, branding, messaging, and more.

 

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Digital Gold Rush: 3 Ways Social Media is Driving the Global Economy

Tuesday, April 3rd, 2018

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Everybody knows that social media has, and continues to fuel the global economy. It has often been used to engage and communicate with consumers, but it has already started to evolve beyond that.

 

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Basic Tech Skills Entrepreneurs Must Have to Start and Run their Business

Tuesday, March 13th, 2018

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Regardless of which industry he belongs to, a good entrepreneur knows that starting and running a successful business will entail one to be a jack-of-all-trades. The business’s day-day-to-day success will depend, in great part, on the business owner’s ability to quickly grasp and apply specific tech skills. Moreover, a good entrepreneur also knows which skills he must learn and which ones to entrust or delegate to others.

 

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This Year, Be Smarter About Your Holiday Marketing Strategy

Tuesday, November 14th, 2017

Image by Michael W. May

 

Although the holiday season has always been a cash cow for online retailers, recent data shows that consumers are no longer limiting their holiday shopping to the period from Black Friday to Christmas Eve. With online stores improving accessibility and lowering their shipping barriers and costs, consumers are evolving their spending habits to buy early. This presents several challenges and opportunities for retailers this year.

 

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Enabling Clicks and Driving Traffic from Instagram to Your Website

Tuesday, November 7th, 2017

Image by homethod

 

Since Instagram Business accounts were introduced in 2016, Instagram has made it their top priority to help brands and their followers interact and engage in more meaningful ways beyond double taps and follows.

 

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