Overcoming Your Fear of Failure: Advice for Small Business Owners

June 13th, 2017 by | No Comments

Image by Szymon Olszowski


When it comes to running a small business with an online presence, most entrepreneurs are learning as they go. Even those with years of experience in designing websites or social media marketing will find that working for themselves is different. Business owners are bound to make mistakes, which is why it’s important to overcome your fear of failure.

Dealing with hardships successfully is a learned skill; it’s not something that you’re born with. Here’s what you need to do to bounce back after a failure:

Stand up and take action.
When you make a mistake, don’t get stuck brooding and overanalyzing what has happened. Act quickly to resolve the problem. For instance, if you made a mistake on a project or failed in providing good customer service, you must be transparent, candid, and own up to the error. Be action-oriented and focus on the future; don’t be defensive or too apologetic. Remember, the thing that stays with people is not perfect service; it’s how somebody went the extra mile when something went wrong.

Give yourself a deadline to get over it
When you’ve experienced a failure, it’s natural for your confidence or self-esteem to take a hit. However, you must keep things in perspective and accept that such issues and setbacks are unavoidable. Take whatever time you need to be upset, set a deadline for accepting what has happened, and then stick to it. Those who are most successful in bouncing back from a failure don’t let themselves fall apart when something goes wrong; they grieve, own responsibility for their mistakes, and move forward.

Embrace learning from your failures
You don’t want to keep making the same mistakes, so you need to analyze what went wrong prior and figure out what red flags you might’ve missed. Go back and try to recall what might’ve contributed to your failure: Did you forget to double-check the client’s expectations? Did you lose your temper? Did you neglect a crucial part of running your business?

Focus on the facts and call it like it is. Look at how you would prepare differently or how you might react to specific roadblocks in the future. Understanding what contributed to the failure is key to getting better results next time around.

About the author:
Jehan S. Ismael is a full-time writer and an editor for a leading digital marketing firm. She has a love-hate relationship with food, likes listening to rock and rap music, and enjoys reading books by self-absorbed writers like J.D. Salinger and Anthony Bourdain.

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