Applications | Social Media Marketing

Posts Tagged ‘applications’

Weekly Link Round Up – 12-02-11

Friday, December 2nd, 2011

What’s New with Google+ (DontDrinkTheKoolAidBlog.com)

From its infancy, Google+ has continually developed to become a distinct social medium apart from Twitter and Facebook. With fresh new features such as “hangouts” and the recently launched brand pages, Google+ has become an interesting new scene for brands to market themselves on.

Why Your Business Should Be on Google+ (BrianSolis.com)

Aside from engaging the social crowd in a unique way, there’s another reason to why a business should invest in a presence on Google+. Google+ Direct Connect blurs search and social with the interesting new use of the + operator.

Google+ Ripples: The promise of shared intelligence (ComMetrics.com)

Ripples, the first set of metrics from Google about Google+, offers data visualization over time of how your posts are shared: when, by whom, and to whom. This comes as a valuable tool to marketers and businesses who want to see and study their influence (and influences) in action.

How Google+ Could Affect SEO (idaconcpts.com)

With Google HQ constantly looking for ways to improve the quality of searches, there is no doubt that its new application—Google+—plays a large part in this. Interestingly, with Google+, relevance goes hand in hand with influence.

Why Doesn’t Google+ Allow AutoSharing? (ReadWriteWeb.com)

The redesign of YouTube promoted sharing in a big way with new autoshare buttons for Facebook, Twitter, MySpace and Orkut. But the question remains: why no autosharing for Google+? The following article brings to light how Google wants to treat its social networking product.

Tags: applications, community, Google, Marketing, networking, seo, Social Media, social networks, Strategy, Tool Time
Posted in Marketing, Social Media, Strategy, Technology, Weekly Link Round Up | No Comments »

Weekly Link Round Up – 03-04-11

Friday, March 4th, 2011

If You Love a Good Conversation, Set It Free (SocialMediaToday.com)

TED Conversations takes on the mission of broadening TED to a wider audience looking for great thinking at any time. With its Quora-like platform, this twist on the Q&A platform has caught the interest of large brands such as GE, getting them to sponsor the conversation and gain from it as well.

Ditto: Jaiku Founder Leaves Google, Aims to Beat it With Structured Recommendations (ReadWriteWeb.com)

According to Google CEO Eric Schmidt, people want Google to tell them what they should be doing next. Ditto, developed by Jaiku founder Jyri Engeström, addresses this with social suggestions and sourcing data from existing Twitter and Facebook social graphs to recommend places and activities.

SocialEyes: The intersection of video and the social graph (Building43.com)

Although video conferencing through the web has been around for more than a decade, the concept hasn’t really integrated well enough with the latest developments in social connectivity. SocialEyes changes this with a tool that introduces video into the Facebook experience.

How to Turn Your Email Into a Social Media Hub With Posterous (SocialMediaExaminer.com)

Feeling overwhelmed by too many social networks to manage? Check out how Posterous simplifies things by letting you post to 20 or so social media platforms through your email. Paired with a smartphone’s capabilities, Posterous can be a powerful partner for anyone who enjoys keeping in touch.

Bing, NYT And Everybody Else Wants A Piece Of Groupon’s Success (TechCrunch.com)

Thanks to Groupon’s success, other companies such as Bing and even the New York Times have been picking up on the trend of offering deals. As the concept is now one of the hottest revenue-making trends on the net, more players have come on to the field, bring in more deals and even offering services to aggregate all daily deals in an area.

Tags: applications, Blogging, community, networking, News, recommendation, Social Media, social networks
Posted in iPhone Apps, Marketing, Social Media, Technology, Weekly Link Round Up | No Comments »

Weekly Link Round Up – 02-04-11

Friday, February 4th, 2011

News Corp. exec: “Now is the right time” to sell Myspace (VentureBeat.com)

“The new Myspace has been very well-received by the market…. But the plan to allow Myspace to reach its full potential may be best achieved under a new owner,” says Chase Carney of News Corp.

Meet Lady Gaga’s newest social media toy (News.CNET.com)

Lady Gaga partners up with new social media service SkyGrid Groups for its launch. With SkyGrid Groups, celebrities, organizations and brands can pull together bits of social media from Facebook, Twitter, YouTube and Flickr into a separate aggregated page.

8 New LinkedIn Features Worth Exploration (SocialMediaExaminer.com)

Now that LinkedIn has allowed companies to put up their own pages, it has become easier for businesses to reach out through engagement and knowledge-sharing. Taking a look at the new features enrich the experience.

Authors Using Social Media to Generate Book Buzz (BlogWorld.com)

It isn’t only big brands that can leverage the power of Social Media. Now even authors are making good use of the medium, translating their books into brands and generating hype for them.

GetGlue Now Seeing 12 Million Checkins and Ratings Per Month (Mashable.com)

Checkin applications such as Foursquare have become a hot trend as of late, with new companies riding on the wave. GetGlue, a checkin service for entertainment, is now seeing a healthy growth with 12 million checkins and ratings per month.

Tags: applications, Blogging, Business, companies, foursquare, LinkedIn, News, Social Media, social media tools
Posted in Marketing, Social Media, Weekly Link Round Up | 1 Comment »

Weekly Link Roundup (12-31-10)

Friday, December 31st, 2010

New Year’s Eve Plans? Apps for Cocktails, Music, Midnight Kisses and Party Reveling (TheNextWeb.com)

It’s New Year’s Eve! Are you ready to say goodbye to 2010 with a bang? If you still haven’t quite got everything solidly planned out, don’t worry! There are apps that can do it for you. From making the perfect cocktails to nabbing that midnight kiss, we found a list that can help make New Year’s Eve fun and memorable.

Facebook vs. Twitter, A Breakdown of 2010 Social Demographics (LaughingSquid.com)

Infographics are one trend we won’t see dying out soon. With the Internet churning out so much information every day, it is becoming increasingly harder for users to stick to one tab or window long enough to absorb everything that’s shown in it. Images catch our attention, and we’re all the more knowledgeable because of it. Who would’ve thought demographics could look so interesting?

2011 Predictions: Sarah Perez (ReadWriteWeb.com)

ReadWriteWeb has a tradition of posting its predictions on the state of the Internet in the coming year. While some of them turn out to be big misses, a good number of them are actually spot on. Now, they’re saying social media is going to be bigger than ever in 2011. Wait, that’s not a prediction; that’s a fact.

4 Social Media Marketing Predictions for 2011 (Mashable.com)

Things seem to be looking good for social media marketing in 2011. True, it seems to be growing more complex, but it is also growing into a more exact, measurable process. We can thank all the enterprises who have chosen not to shy away from new technological approach and contributed to its improvement.

Digital influence: 2011 as a Full Step towards Brand Storytelling (CitizenL.com)

If you think harnessing the power of online conversations is a concept that started just a year or two ago, think again. Engagement has been around for as far back as 2006 (For proof, just look at the Times “Person of the Year” for that year). What has happened is a rapid evolution, fueled by a string of amazing online innovations. Next year, we may be seeing a refinement of online marketing approaches.

Tags: applications, Marketing, Social Media, social media marketing, Technology
Posted in Marketing, Social Media, Technology, Weekly Link Round Up | 2 Comments »

Weekly Link Roundup (10-29-10)

Friday, October 29th, 2010

Nearing Profitability, YouTube Hits 500 Million Promoted Video Views (TechCrunch.com)

YouTube’s video ad format allows advertisers to pay to promote videos on search results and on the YouTube homepage. Over the years, it has expanded the service to placing promoted videos on the “Watch” pages and making it available to countries outside the US. Now, it seems the platform is finally nearing profitability.

Former Social Networking Giant MySpace Unveils New Brand Identity, Website and Suite of Products for ‘Gen Y’ (SocialMediaPortal.com)

Noticing a trend among its users, MySpace has decided to revamp its social networking site. Its new product suite aims to turn the website into a premier entertainment source for young people. Key new features include a clean new design, ability to connect users with similar interests and recommended content, customized profiles, content-sharing options to other social networks.

Facebook Launches Quirky ‘Friendship Pages’ (CNET.com)

Facebook recently launched yet another new feature to its popular social networking site. “Friendship Pages” lets users load up the interactions between themselves and individual friends. Like a joint online daily planner for BFF’s or lovey-dovey couples, it shows wall post interactions between two individuals, photos where both are tagged and events to which both have RSVP’d.

How to Plan for Apps (RandomCulture.com)

Apps play a significant role in promoting brands. Aki Spicer from Fallon illustrates how to plan for apps through an interesting slideshow presentation.

Proctor & Gamble Launches Widget to Convert Clicks into Water (Mashable.com)

How many times do we click around the Internet every day? With P&G’s new widget, people can help provide clean drinking water to someone in need. Bloggers can embed the widget in their blogs; each click they receive from readers will be turned into a day’s worth of drinking water. The goal is to generate 100,000 days worth of clean water by the end of the year.

Tags: applications, Marketing, online marketing, Social Media, social network, social networking, social networks
Posted in Marketing, Social Media, Strategy, Technology, Weekly Link Round Up | 2 Comments »