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Posts Tagged ‘content’

Stay Classy; Do Visual Content Marketing Right

Tuesday, January 10th, 2017

Image by Mathias Liebing

 

Visual content marketing, when executed well, can be an incredibly powerful tool that will help increase engagement and attract links to your website. Moreover, visual content can help improve online visibility and inform audiences about your brand’s story.

 

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Social Networks’ Shift to Media Platforms—What This Means for Your Brand

Tuesday, December 13th, 2016

Image by yell(O,o)w

 

2016 marked the year when 62 percent of adults in the United States said that they are more likely to turn to social networks like Facebook or Twitter for news than any other traditional media outlet like TV or newspapers.

 

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What’s Your Social Media Personality?

Tuesday, December 1st, 2015

Image by JD Hancock

 

Social media marketers and their campaigns can fall into two categories: introverts and extroverts. Extroverts typically dominate the social media landscape, with their frequent status updates and superficial one-liners about whatever is current at the time. Introverts, on the other hand, are more effective. When it comes to social media marketing, it simply isn’t about quantity. Rather, what matters is how in-depth and informative your content is and how much impact you can generate with it.

 

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Ready, Set, Go! Mobilize Your Content Marketing Strategy Now

Tuesday, October 20th, 2015

Image by castgen

 

Adopting a mobile-first approach early in the content marketing lifecycle is now the norm. While marketers used to create content specifically made for desktops in the past, the high usage of mobile devices—laptops, smartphones, tablets, and even smartwatches—has forced many to adapt to the current handheld web-browsing majority.

 

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Encourage Employees to Share Content with LinkedIn Elevate

Tuesday, April 14th, 2015

Image by A Name Like Shields Can Make You Defensive

 

With 350 million users, LinkedIn has already established itself as the biggest social platform for professionals worldwide. Soon, people can use it to learn a thing two with the launch of Elevate, LinkedIn’s new paid app.

 

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Choosing the Right Images for Your Blog Posts

Tuesday, July 15th, 2014

Image by martinak15

As we mentioned in a previous post, not all bloggers are capable of creating awesome images that can be attached to their blog posts on their own. This is why we listed down the different image repositories you could visit to find relevant, captivating images for your posts.

However, even if you know where to go, are you sure that you would know what to look for in these sites? Would you know which images would work best in making your blog posts an engaging read for your visitors?

 

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Use Semantic Markup Properly with these Best Practices

Tuesday, June 17th, 2014

Image by Jake Bouma

One of the best ways to make sure your site comes up in first page results is by using semantic markup. This is the use of HTML to tell search engines exactly what’s in your page, making your site easier, faster, and more accurately to find and index to boost ranking and online exposure.

 

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