Who Wields Real Influence on Social Media? (BusinessInsider.com)
Influencers can be found in every nook and cranny of the Internet. They share stories about brands, and the more influential they are, the more people listen to them. As a result, their stories have a huge impact on the success of a business.
Traackr and Nimble Partner to Close the Loop on Influencer Marketing (CNBC.com)
Traackr, a leading platform for influencer marketing, and Nimble, creators of the insightful relationship management platform announced an integration of their services to help social businesses better facilitate end-to-end influencer marketing.
How Marketing Legend Guy Kawasaki Manages His Social Media Presence (Blog.Hubspot.com)
One of social media marketing’s biggest and most popular influencers reveals the secrets behind his incredibly active and popular social media profiles, which enable him to reach and influence millions of users every day.
What Mad Men Can Teach Us About Social Media Marketing (SocialMediaToday.com)
Hit TV series, Mad Men helps us realize that in social media, each post we share is an opportunity to connect and a chance to win potential clients. Conversations that we make on different social media platforms are like a potential pitch to your customers, and we mustn’t miss an opportunity to make a lasting impression.
[INFOGRAPHIC] Do Facebook Friend Recommendations Influence Purchasing? (MarketingPilgrim.com)
This fun and colorful infographic helps clear up the age-old question about the importance of recommendations in the purchase process, specifically those done through friend recommendations on Facebook.
