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Posts Tagged ‘Google’

Weekly Link Round Up – 12-30-11

Friday, December 30th, 2011

2011 Social Media Hits and Misses (Soshable.com)

The year 2011 was a big one for social media, as mediums such as Twitter and Facebook found worldwide attention through events such as the Day of Rage in Cairo. At the same time, it was also a year of memorable blunders. Soshable takes a review of these.

Five Social Media Trends for 2012 (SocialMediaExplorer.com)

As 2011 comes to a close, predictions for Social Media’s future in 2012 come to light. Some trends to look out for in the upcoming year include the rise of Content Marketing, and the convergence of marketing, technology, and data.

Top Social Media Acquisitions of 2011 (SocialFresh.com)

Speaking of 2011 in review, the year was also one for acquisitions, as smaller services were acquired by social media superpowers such as Facebook, Twitter, HubSpot and Google. Popular blogs were also acquired by bigger companies AOL and Say Media.

3 Ways Taste Graphs will Fuel Social Commerce in 2012 (Mashable.com)

While social commerce in the past had been more about broadcasting than actual interaction, today’s social commerce experience isn’t complete without some form of interactivity. Taste graphs bring interactivity to commerce, reaching out to people by showing them what they want.

Is the Golden Age of tech blogging over? (BrianSolis.com)

It is true that blogging has been eclipsed by the fast-paced interactive media from giants such as Facebook and Twitter. But that doesn’t necessarily mean that blogging is dead. As Brian Solis shows, you have a choice as a content creator, curator or consumer.

Weekly Link Round Up – 12-02-11

Friday, December 2nd, 2011

What’s New with Google+ (DontDrinkTheKoolAidBlog.com)

From its infancy, Google+ has continually developed to become a distinct social medium apart from Twitter and Facebook. With fresh new features such as “hangouts” and the recently launched brand pages, Google+ has become an interesting new scene for brands to market themselves on.

Why Your Business Should Be on Google+ (BrianSolis.com)

Aside from engaging the social crowd in a unique way, there’s another reason to why a business should invest in a presence on Google+. Google+ Direct Connect blurs search and social with the interesting new use of the + operator.

Google+ Ripples: The promise of shared intelligence (ComMetrics.com)

Ripples, the first set of metrics from Google about Google+, offers data visualization over time of how your posts are shared: when, by whom, and to whom. This comes as a valuable tool to marketers and businesses who want to see and study their influence (and influences) in action.

How Google+ Could Affect SEO (idaconcpts.com)

With Google HQ constantly looking for ways to improve the quality of searches, there is no doubt that its new application—Google+—plays a large part in this. Interestingly, with Google+, relevance goes hand in hand with influence.

Why Doesn’t Google+ Allow AutoSharing? (ReadWriteWeb.com)

The redesign of YouTube promoted sharing in a big way with new autoshare buttons for Facebook, Twitter, MySpace and Orkut. But the question remains: why no autosharing for Google+? The following article brings to light how Google wants to treat its social networking product.

Google unveils Google+ Pages for brands and businesses

Wednesday, November 9th, 2011

Google+ introduces new pages for businesses and brands.

When Google took their first major step towards the social Web with Google+ earlier this year, many looked at it as a Facebook competitor; even as a savior from Mark Zuckerberg’s then security hole-ridden social empire. Of course, slow adoption during the first few months, and a few missing features and capabilities are to be expected from a new player in the field—even if it is a top brass Internet company like Google.

These have generally become part of Google’s reputation, keeping its products on beta for the longest time while it slowly fixed bugs, and introduced one feature after another. This week, the search engine giant unveiled a feature that allows brands to interact with their demographic on the social media site, dubbed Google+ Pages.

 

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Weekly Link Round Up – 10-28-11

Friday, October 28th, 2011

Paranormal Activity 3 Breaks Box Office Records…Thanks to Twitter? (SocialTimes.com)

Last week’s highest grossing horror movie of all time, ‘Paranormal Activity 3′, earned a whopping $54 million at the box office thanks to Twitter, analysts say. The social networking and microblogging site was said to have played an important role in building major buzz for this season’s scariest movie.

Tricks and Treats in Social Media: 3 Awesome Halloween Campaigns (Likeable.com)

Three companies make the most out of the much loved holiday by expressing endless creativity and ingenuity through zombies, spooky costumes, and a fearsome tale of freakish angry birds and a golden egg.

10 Scariest Enterprise Social Networking Mistakes (InformationWeek.com)
Scary things can happen on social networking sites like Facebook, Twitter, and Google+, even if it’s not Halloween. Debra Donston-Miller shares with us some helpful tips on avoiding frightening social networking mistakes all year round.

Just In Time for Halloween, Take this Lollipop – A Frightening Look Into the Dangers of Facebook Stalkers (SocialMediaToday.com)

Children aren’t the only ones who have to be careful about enjoying too much candy on Halloween. Taking a lollipop from a new interactive website shows trusting adults a startling account of what it’s like to be stalked on Facebook.

4 Things Social Media Marketers Can Learn from Halloween (Marqui.com)

Social media marketers can learn a thing or two about trick or treating, and apply certain strategies to their campaigns. Find out the relationship between unwanted Halloween treats and ‘freebies’, spooky decorations and creating a following, as well as scary costumes and consumer preferences in this engaging post.

Weekly Link Round Up – 09-23-11

Friday, September 23rd, 2011

Everything You Need to Know About Google+ (ScottMonty.com)

Google+ is finally open to the public, with eight new enhancements based on user feedback. The Internet juggernaut’s latest foray into social media has been highly anticipated for its potential to integrate its various online products and services into one powerful platform.

Facebook Autoposting – A Social Media No-No (SocialMediaToday.com)

A study shows that posting manually on Facebook actually garners more “likes” and comments than using third party apps. Even though it’s more time-consuming, adding a short write-up and pulling in an image from a post can engage readers more.

3 Proven Facts To Get More Retweets (SocialMouths.com)

Scheduling tweets with Buffer is reported to increase clicks on posted links by 200 percent in just two weeks. You can work this to your advantage by tweeting when your followers are online, tweeting frequently, and surprisingly, by tweeting a variety of sources.

10 Facts About Consumer Behavior on Facebook (Pamorama.net)

Want to know how consumers engage with brands on Facebook? A new study offers insight into how and why people “like” or become fans of a particular brand, and what this could mean to businesses.

Why Burberry Is Now as Much a Media Company as a Fashion Company (Mashable.com)

Burberry is redefining how people experience the brand through the use of social media. With efforts like a “Tweetwalk” that debuts images of the models even before they reach the catwalk and a live stream on its website, among other things, the brand has become more than just a fashion powerhouse.

Weekly Link Round Up – 07-01-11

Friday, July 1st, 2011

Google Plus Review: Fun, interesting and totally empty (WashingtonPost.com)

As the network mounted its assault on Facebook this week, the few people who got invited to use Google Plus got to enjoy the fresh UI and really cool features such as Hangouts. However, the tedious task of re-adding and re-organizing Facebook friends into G+ might be a minus for some users.

Timberlake tries to bring ‘sexy back’ to Myspace (Edition.CNN.com)

After it got sold for $35 million this week, sources say that pop star Justin Timberlake is set to play a major role in running Myspace. Will he be able to use his on-screen experience as Napster’s Sean Parker to salvage the once-popular social networking site?

5 Tools That Help Measure Your Social Media Influence (SocialMediaExaminer.com)

Find out what kind of impact you’re having on Twitter, Facebook, and other social media networks by using these five free and easy-to-use tools that keep track of your influence online.

Talkwheel: roundtable discussions online (Building43.com)

Talkwheel, a real-time collaboration platform, hopes to break up linear discussions present in social networking sites by allowing users to locate specific parts of a conversation through its new user interface.

Don’t Trust the Cloud? Backup Your Social Network with SocialSafe (SingularityHub.com)

This Adobe AIR-based program builds itself as an all-in-one tool that users need to backup the gathered data from all the social media sites they’ve used, such as Twitter and Facebook.

Social networking project Google+ at a quick glance

Wednesday, June 29th, 2011

Google finally unveiled Google+, the company’s long-rumored social networking project set to take on a field currently dominated by Facebook. Announced by Google’s senior VP of Engineering Vic Gundotra via the Google Blog, the social media site seems to be the outcome of the Google Circles rumor that surfaced earlier this year.

 

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