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Posts Tagged ‘Infographic’

Monthly Link Roundup – 07-28-17

Friday, July 28th, 2017

For Brands, Twitter Is a Marathon, Not a Sprint (AdWeek.com)

Arguably, Twitter offers some of the best opportunities for brands, as users come to the platform to learn about what’s happening in the world, in real-time. It long ago stopped being a 140-character-only microblogging platform, and its new, more engaging features offer big possibilities for brands looking to stand out.

Connect Social Media, Chat, Loyalty & CRM for Valuable Customer Insights (CustomerThink.com)

“Know your audience.” It’s a simple and obvious mantra for any successful business. What’s not so simple and obvious is exactly how to go about getting to know customers, especially when more and more of them spend their time in social media and messaging apps where they are essentially anonymous.

Facebook ‘Groups For Pages’ Unlocks Fan Clubs (TechCrunch.com)

This month, Facebook globally launched Groups for Pages, allowing the 70 million Pages on Facebook to create their own distinct communities and feeds. With this new feature, a musician could run an on-site fan club, a brand could organize its ambassadors, and a newspaper could discuss articles with just its top readers.

Snapchat Hopes To Stop Copycats By Acquiring The Strong.Codes Team (DigitalTrends.com)

Snap, which is Snapchat’s parent company, recently acquired the team that created Strong.Codes, a firm known for obscuring software code, thereby making Snapchat’s features more difficult to rip off.

INFOGRAPHIC: A Guide to Social Media Platforms for Brick-and-Mortar Stores (SmallBizTrends.com)
Brick and mortar retailers often struggle to leverage social media platforms for their business. SMS Store Traffic, a retail services provider, reveals there are some important things to consider when retailers develop their social media strategy.

Weekly Link Round Up – 05-17-13

Friday, May 17th, 2013

Who Wields Real Influence on Social Media? (BusinessInsider.com)

Influencers can be found in every nook and cranny of the Internet. They share stories about brands, and the more influential they are, the more people listen to them. As a result, their stories have a huge impact on the success of a business.

Traackr and Nimble Partner to Close the Loop on Influencer Marketing (CNBC.com)

Traackr, a leading platform for influencer marketing, and Nimble, creators of the insightful relationship management platform announced an integration of their services to help social businesses better facilitate end-to-end influencer marketing.

How Marketing Legend Guy Kawasaki Manages His Social Media Presence (Blog.Hubspot.com)

One of social media marketing’s biggest and most popular influencers reveals the secrets behind his incredibly active and popular social media profiles, which enable him to reach and influence millions of users every day.

What Mad Men Can Teach Us About Social Media Marketing (SocialMediaToday.com)

Hit TV series, Mad Men helps us realize that in social media, each post we share is an opportunity to connect and a chance to win potential clients. Conversations that we make on different social media platforms are like a potential pitch to your customers, and we mustn’t miss an opportunity to make a lasting impression.

[INFOGRAPHIC] Do Facebook Friend Recommendations Influence Purchasing? (MarketingPilgrim.com)

This fun and colorful infographic helps clear up the age-old question about the importance of recommendations in the purchase process, specifically those done through friend recommendations on Facebook.

Snapshot: Lady Gaga’s social influence

Wednesday, June 20th, 2012

A Peek at Lady Gaga's Social Influence

Images from Lady Gaga’s Facebook Page

No matter who you are, where you study or work, or what your interests include, if you have access to the Internet, then Lady Gaga has reached out to you. The debatably controversial musician and her team of artists, marketers and brand strategists have taken traditional and digital marketing for a spin. The resulting effort and tactics has Team Gaga riding the waves of social media rockstardom. From Facebook and Twitter, to YouTube and Instagram, the feat is nothing short of impressive, taking on the mere task of marketing an outlandish pop singer, and making an iconic digital empire out of it.

 

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Snapshot: A History of the Business of Social Media

Thursday, February 16th, 2012

A History of the Business of Social Media

From its early days out of the limelight, social media has definitely become a major part of human life. It’s been integrated so deep in everyone’s daily lives that a lot of things cannot simply function without it. Businesses and organizations have been built around it, leveraging on its interconnectivity and real-time capabilities to improve people’s lives online and achieve whatever they set out to achieve.

 

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Snapshot: Gamification goes mainstream

Thursday, December 15th, 2011

Gamification Goes Mainstream

While gamification is not a new concept, having been well utilized in years of educational activities, it’s only recently that it’s seen so much traction in the Internet marketing landscape. So much so that it’s become the main focus of a lot of brands looking to raise their engagements and develop good relationships with their demographic. Seattle-based, gamification startup BigDoor has released an infographic that explores gamification as fully leveraged by modern brands, significant figures and the possible directions it can take in the future, as one of the most effective and fun marketing strategies today.

 

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Snapshot: Understanding Viral Content Marketing

Tuesday, December 6th, 2011

In the past few years, Internet marketers have been heavily relying on the social Web to be able to reach as much people as possible, and help expand their brand’s mileage online. Among the many strategies that have cropped up from the proverbial think tank that is the social media graph, viral marketing has become something a lot of brands have been trying to get into. It isn’t really an exact science, but there are visible patterns you can integrate into your own strategies, as presented via an infographic by Problogger.

 

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Snapshot: Tumblr’s rise in the social media space

Wednesday, November 16th, 2011

We’ve often talked about taking advantage of multiple social media platforms for supercharging brand’s digital marketing campaigns, and expanding their reach. Among the many rising stars in the social Web, Tumblr has got to be among the most popular, with both individuals flocking over to it with new and reblogs of interesting posts, and brands and businesses relying on it for supercharging their Internet marketing campaign.

 

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