Posts Tagged ‘Insights’

Use Social Insights to Guide Major Marketing Decisions

Tuesday, May 23rd, 2017

Image by KoldGunder


With 66 percent of people trusting online consumer opinions and reviews, according to a study conducted by Nielsen, it’s safe to assume that majority of customers now use social media platforms as their first stop when evaluating a purchase of any kind.


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Facebook improves Insights, includes detailed engagement monitoring

Thursday, May 24th, 2012

Knowing and understanding impressions and the statistics behind every engagement is crucial in measuring a brand’s success on the social Web. For brands leveraging on Facebook, Insights has been doing a pretty good job in helping them understand their progress on the social network. Today, the social media giant has announced that it has improved Insights with a handful of new features to enable companies better monitor their engagements on their social platform.


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