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Posts Tagged ‘Mobile’

Is AMP the Answer to Your Mobile Site Speed Issues? Maybe Not.

Tuesday, July 18th, 2017

Image by veggiefrog

 

When Google’s Accelerated Mobile Pages (AMP) project was launched last year, many were eager to jump on the AMP bandwagon. AMP lets users say goodbye to slow, clunky, non-optimized websites and hello to mobile pages that deliver content more quickly. The logic behind AMP is simple and straightforward—faster loading times lead to better site usability and engagement, which ultimately result in reduced bounce rates and higher mobile site rankings.

 

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Facebook rolls out Timeline, intros it to mobile

Friday, December 16th, 2011

Back in September, Facebook introduced Timeline, a reinvigorated interface for user profiles that features a better layout, and showcases the users’ histories of activities. It’s not a mere account for all the activities you’ve done on the social networking giant. Instead, the timeline begins with your birth as it uses the information you provided during sign-up—in addition to all the status updates and Facebook activities you’ve taken part of.

 

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Developing apps for branding

Thursday, October 28th, 2010


Image by Sugar Daze

Aside from publishing blog posts and committing yourself to the social media playground, there are many other ways to deliver your content and ramp up your brand development efforts. One way to go about this is by developing apps that seamlessly tie in to your brand and its marketing campaigns.

 

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Facebook (finally) gets location

Wednesday, August 18th, 2010


Image by Steve Snodgrass

This year has mostly been tagged by bloggers and social media experts as the year of location. This has been proven true as many brands are now spending a considerable amount of their marketing and sales efforts leveraging on its capabilities to their advantage.

With services like Foursquare and Gowalla currently at the top of the geolocation heap, you have to wonder where the usually forward-facing Facebook is in the location ethos. While the company has forayed into other social media avenues, location seems to be a field they have yet to jump into.

 

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Using social media technologies to enhance point of purchase

Thursday, May 20th, 2010

photo by Experientia – IC

One of the leading trends in social media is mobility. We tweet about events that we’re at and check into Foursquare. We have entire albums on Facebook dedicated to mobile uploads. Flip Cams upload your videos directly to Facebook, Flickr, and more, a trend that still digital cameras are jumping on. Put simply, we are constantly grooming and curating our online presence, even while out living our “real” life.

 

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Flashy Or Classy?

Monday, May 17th, 2010


photo by Yutaka Tsutano

It still amazes me that people aren’t onto things like Twitter and Facebook. Parents ask me if they should be on Facebook to spy on their kids. I ask them that instead, start thinking of using Facebook to build business and personal relationships for your own life or career.

 

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Twitter Unveils Android App

Monday, May 3rd, 2010

Mobile has truly become an essential platform for Twitter, bolstered by the convenience afforded by the ubiquity of wireless connectivity and the steadily dropping prices of mobile phones. As such, many third-party Twitter clients and apps have sprouted from this side of the Twitterverse, carrying varying functionalities and value added services on top of the 140-character architecture.

To further push mobile Twitter use, the microblogging and messaging tool launched its official app for the Blackberry and acquired Atebits to retcon Tweetie as Twitter for iPhone within the same week last month. Now, hot off the heels of its obvious thrust to dominate the mobile space, Twitter has let out another in-house developed app and this time, it’s all set to target Google’s developer-friendly mobile operating system, the Android.

 

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