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Posts Tagged ‘Non-profits’

Lessons from the Minddrive Social Fuel Tour for Cause Marketing

Tuesday, June 18th, 2013

Image by Robert Couse-Baker

Social media is a fertile ground for cause marketing because of its reach and influence. Never has this been truer than with Minddrive’s Social Fuel Tour.

 

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Non-Profits and Social Media: Blazing the Trail

Thursday, May 6th, 2010

image from Ben Heine

Here at Social Media Marketing, we often talk about how commercial brands can leverage social media tools to connect with consumers, but non-profit organizations also stand to gain much from social media. In fact, many non-profits appear to be ahead of the curve, thanks to their focus on three key concentrations: providing value, raising awareness, and building community.

 

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