Posts Tagged ‘’

More on Running Twitter-based Contests

Wednesday, April 28th, 2010

One of the major benefits of running a contest on Twitter is that it’s a quick and easy way to distribute links, which, of course, drives considerable traffic to your site. This also grows your message dissemination exponentially if you’ve also required interested people to join your roster of followers and / or retweet your contest tweet, since doing either only takes about a single click of the Follow or Retweet. This, of course, depends on how attractive the prize is or how well you’ve executed the game.

In previous posts, we determined some of the key elements when planning a contest and helped you with your first contest-related tweet to initiate the contest proper. Here are a few more suggestions to keep in mind as you move along your contest.


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Tool Time: CoTweet

Friday, April 23rd, 2010

It’s been pretty interesting since Twitter’s API became open to third party Web site developers. It prompted the emergence of an organized cacophony of Web tools and services that leveraged on the microblogging tool’s functionalities.

As a result, we have been seeing some considerable amount of features, capabilities and third party site implementations to organize the Twittersphere and integrate messaging. These ranged from the useful services aimed to enhance Twitter usage, track statistics and enable cross platform information sharing, to those single-serving tools that inject 140-character fun and gaming into the user experience.


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