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Posts Tagged ‘SERPs’

On- and Off-Page Optimization to Prep Your Site for More Search Engine Traffic

Tuesday, January 12th, 2010

Photo by gaspi *your guide

This is a continuation of last week’s look at Search Engine Optimization basics.

When people get online with a question or a need to fill, obviously search engines are the most widely-used tool to find the sites that can give them the product or answers they need. Great placement in the search engine results pages (SERPs) helps to generate optimal traffic and spread your organization’s visibility on the web.

 

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An Introduction to Search Engine Optimization Basics

Tuesday, January 5th, 2010

Photo by urbanwoodswalker

When you start tracking your traffic analytics and getting into search engine optimization (SEO), there will be a lot of new terms and concepts to learn. Organic search engine traffic is simply the clicks that are “sent” to the site from search results.

Organic search is frequently the biggest source of incoming traffic, and the easiest way to increase organic traffic is with some basic SEO. Search engine optimization is the process of optimizing your site for the search engines to find and showcase your content, and improving the volume and quality of traffic that your blog or website receives.

 

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