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Google Increases Snippet Length in SERPs + Writing Highly-converting Meta Descriptions

Tuesday, December 12th, 2017

Image by staceymk11

 

Now that Google has confirmed that it officially increased the length of snippets in its search engine results pages (SERPs) to a maximum of 320 characters, websites can now provide more descriptive and useful content to boost their rankings and help users better understand how their pages are relevant to searches.

 

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