Posts Tagged ‘Social Media Marketing Strategies’

Tool Time: Awesome social media tools for organizing live events

Monday, August 13th, 2012

Image by torroid

When developing your brand and promoting its products on the social Web, combining traditional and social media marketing strategies have proven to be quite the dynamic formula. And while we all devote a huge chunk of our daily schedules propping up our brand’s online presence, reaching out to them in the real world will definitely help tons. Here, holding events can help your brand boost your engagement opportunities, invigorate public awareness, enhance perception, and even tap into markets that aren’t exactly heavy social Web users.


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Five tips to prepare your big social media ideas before the pitch

Thursday, June 21st, 2012

Image by B Rosen

The social Web is a dynamic landscape that thrives on the relevant, fresh, and emotionally driven. Whether they’re photos, videos, comments, or any kind of marketing materials, if they have viral appeal, they can reach massive amounts of people, and even set things into motion. We see it all the time with memes and truly effective Internet marketing campaigns.


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How live events can strengthen a brand’s social media strategies

Thursday, June 14th, 2012

Image by artberri

In social media marketing, combining traditional and online strategies can prove to be quite the dynamic formula in helping drive a brand’s marketing efforts to succeed. While many brand managers and social media strategists have devoted a huge chunk of their time propping up their brand’s online presence, marketing in the real world should not be taken for granted. In fact, offline marketing tactics and tools have become great supplements that help brands achieve any goals and resonate positively within their demographic.


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How to make your videos pop

Wednesday, May 30th, 2012

Image by antwerpenR

Among the many strategies brands can get into to market their brands online, creating video content offers a plethora of opportunities across different online platforms. When done properly, social video marketing can help brands have better chances of raising their brand development, follower engagement, and content distribution efforts. And just like any campaign, video marketing entails a great deal of careful planning, effective implementation, and proactive distribution in order to succeed.


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So you struck online marketing gold…now what?

Tuesday, January 25th, 2011

Completed your campaign's successful run? Is it the finish line? Not quite.

Completed your campaign’s successful run? Is it the finish line? Not quite.
Image by jayneandd

After establishing your brand’s online presence and launching one campaign after another, you finally found that one strategy that raised you to social media glory. Droves of people are talking about your brand on the social networks, sales are on a high, and site traffic has never been better. The whole process has been arduous and now you, with unflinching satisfaction, watch the fruits of your labor from above the social media platform.


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On social media epic failures

Wednesday, November 10th, 2010

We take a look at why some social media marketing campaigns fail

Image by striatic

Despite the so-called “proven social media strategies” getting lots of buzz these days and the number of brands most of us are glorifying for achieving successes online, social media is still a concept many companies are yet to fully understand. Sure, many brands have jumped onboard the social train and have established their presence online, but for some reason, some of them still fall short of reaching social media rockstardom.


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