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Posts Tagged ‘social network’

Weekly Link Round Up – 12-16-11

Friday, December 16th, 2011

5 Tips For Growing Your Business With Twitter (QuickOnlineTips.com)

It’s not enough to use Twitter for your business; how you use it is what will define the success of your efforts. The writer shares five tips for using Twitter to gain followers, customers, and sales.

Are B2B Marketers Not Using Twitter Correctly? (SocialMediaToday.com)

A study shows that only a minimal percentage of B2B marketers who use Twitter generates leads compared to those who use LinkedIn. B2Bs need to remember that while they cater to businesses, they still need to engage the actual person on the other end.

What do Twitter brand pages mean for marketers? (Connect.Icrossing.co.uk)

The writer offers a peek at what Twitter’s new profiles offer businesses. While these are only available to a limited number of companies for now, Twitter said it will be rolling this out over the weeks. With the new profile, brands can customize their pages, embed multimedia, and add tweets to their websites.

The New, New Twitter and What It Means to You and Your Business (BrianSolis.com)

The new version of Twitter offers a great new advantage to businesses: simplicity. Brian Solis gives a rundown of Twitter’s new features, offering insight into how these can benefit businesses.

How to Use Twitter Hashtags for Business (HarpSocial.com)

The ubiquitous ‘#’ symbol, known as a hashtag, does more than just mark the topic or keywords in a tweet. Businesses can use this to grow their accounts by increasing their exposure. The writer offers ideas for using the hashtag to a business’s advantage.

Weekly Link Round Up – 08-26-11

Friday, August 26th, 2011

Social Media Language, Taking Over the Oxford English Dictionary (SocialMediaToday.com)

Will social media terms soon replace traditional words? Nikki Peters explores how social media has created a language all of its own and tells us how we can embrace it in our lives from here on in.

Plain Language and Social Media Connections (KeyKate.WordPress.com)

Kate Harrison Whiteside explains the commonalities between plain language and social media connections, and shares why usability is key to plain language websites.

A Soliloquy: The Language of Social Media (BrianSolis.com)

When it comes to social media, it not just a matter of Authenticity vs. Authority. We can help social media mature and develop by stopping to reflect and observe our message’s intent, definition, weight, and opportunity.

Has Social Media Birthed a Generation of Writers? (Blog.Sysomos.com)
In this engaging essay, Mark Evans argues against the notion that social media has killed writing; instead, he believes that it has allowed people to communicate and write more than ever.

Three Rules for Language in Social Media (The Elements of Fu*$ing Style, Indeed) (PandemicLabs.com)

Through the effective use of language and your brand’s social media assets, you can successfully convey your message and fulfill your marketing goals. Ed Gazarian offers three guiding principles for communicating through social media.

Weekly Link Round Up – 02-25-11

Friday, February 25th, 2011

Should You Use Radian6 for Social Media Monitoring? (SocialMediaExaminer.com)

With so many social media tools out on the market today, it’s good to know how each can benefit your business or campaign. For measuring social media, Radian6 is an option to consider, especially if you’re working a campaign for an enterprise organization.

32 Brilliant Bloggers Talk About Klout (BlogWorld.com)

Another social media tool to look at is Klout, which measures social media influence. The selling point for this tool is that its metrics truly study how you interact with your audience. Of course, one of the best ways to learn more is to take a look at how different people regard it, too.

Social Search Will Force Your Business To Recalibrate (DArmano.TypePad.com)

Google has integrated the social media sphere into its search capabilities. With social search, platforms such as Quora, Flickr and Twitter have become indexed. For a business to move forward and take advantage of a search engine’s power, it would have to take social media into consideration.

Social search is only the beginning. (ColinWalker.me.uk)

“Last week we saw that Google has finally integrated Social Search into our normal results but search is really only the beginning.” In this blog post, Colin Walker explores inferences to how Google will continue to grow, building on social search.

The Future of Media (ChrisBrogan.com)

Chris Brogan takes a broader look into how media will generally evolve over time. As certain trends among his predictions have made themselves apparent, it goes to show that media definitely will keep moving forward with the times.

Weekly Link Roundup (10-29-10)

Friday, October 29th, 2010

Nearing Profitability, YouTube Hits 500 Million Promoted Video Views (TechCrunch.com)

YouTube’s video ad format allows advertisers to pay to promote videos on search results and on the YouTube homepage. Over the years, it has expanded the service to placing promoted videos on the “Watch” pages and making it available to countries outside the US. Now, it seems the platform is finally nearing profitability.

Former Social Networking Giant MySpace Unveils New Brand Identity, Website and Suite of Products for ‘Gen Y’ (SocialMediaPortal.com)

Noticing a trend among its users, MySpace has decided to revamp its social networking site. Its new product suite aims to turn the website into a premier entertainment source for young people. Key new features include a clean new design, ability to connect users with similar interests and recommended content, customized profiles, content-sharing options to other social networks.

Facebook Launches Quirky ‘Friendship Pages’ (CNET.com)

Facebook recently launched yet another new feature to its popular social networking site. “Friendship Pages” lets users load up the interactions between themselves and individual friends. Like a joint online daily planner for BFF’s or lovey-dovey couples, it shows wall post interactions between two individuals, photos where both are tagged and events to which both have RSVP’d.

How to Plan for Apps (RandomCulture.com)

Apps play a significant role in promoting brands. Aki Spicer from Fallon illustrates how to plan for apps through an interesting slideshow presentation.

Proctor & Gamble Launches Widget to Convert Clicks into Water (Mashable.com)

How many times do we click around the Internet every day? With P&G’s new widget, people can help provide clean drinking water to someone in need. Bloggers can embed the widget in their blogs; each click they receive from readers will be turned into a day’s worth of drinking water. The goal is to generate 100,000 days worth of clean water by the end of the year.

Weekly Link Roundup (10-22-10)

Friday, October 22nd, 2010

Sharing Is The Cornerstone Of Social Media Success (SocialMediaExplorer.com)

Jason Falls may have phrased it rather inelegantly but he drives a strong point. The key to successful social media mobilization is in sharing the good stuff. No matter how many followers you get, if you are not able to engage with them, if none of your tweets and messages captures their interest, then your accounts would not be fully serving their purpose.

How to Measure Blog Conversation (SocialMouths.com)

The goal of blogging – at least in a marketing sense – is to eventually turn the readers into brand advocates. By learning how to measure blog conversations, we can improve the way we create content for the readers. Francisco Rosales provides a simple step-by-step process for measuring blog conversation.

How to Turn Your WordPress Blog Into a Social Network (SocialMediaExaminer.com)

From the creators of WordPress comes BuddyPress, a tool that allows users to create their very own social network. Not all enterprises need access to millions of people. BuddyPress is a great solution for groups that want to set up their own social network to concentrate interactions around a shared cause.

Community Managers: What Is Better A Positive Endorsement Or A Detailed Complaint? (JiveFromTheHive.com)

Community managers should not be afraid of receiving complaints. In truth, negative feedback may do more help than positive feedback in improving a business.

Starbucks Launches Digital Network, Exclusive Content with Your Free WiFi (and Oh Yeah, Coffee) (ReadWriteWeb.com)

Starbucks now has its own digital network. Powered by the free Starbucks WiFi, the network is mobile web-friendly and offers exclusive content to in-store customers. This moves brings engagement to a whole new level. We would love to see where this strategy is going to lead to.

Weekly Link Roundup (09-17-10)

Friday, September 17th, 2010

3 Real-Time Search Engines Discover Social Media Trends (SocialMediaExaminer.com)

Google and Yahoo have transformed the way we find information. But with the advent of real-time content, new specialized search engines are starting to pop up, which are able to aggregate and search the dynamic “real-time” web.

This Is What Student-Made Facebook Alternative Diaspora Looks Like (Gizmodo.com)

People starting to woe over their loss of privacy on Facebook may find a new online social niche at Diaspora. Developed by a group of enterprising NYU students, this social network gives its users total control over how they want their information shared. The group recently released a preview of its beta site. It may worth looking into.

What’s #NewTwitter? (ScottMonty.com)

Twitter’s fresh, new interface is up and it’s causing a ruckus across the Twitterverse. Scott Monty lists down what has changed and shares a whimsical video explaining the social media platform’s newest makeover.

Advertising on Social Media: Do You Trust? (SocialTimes.com)

A new study provides an interesting look into current consumer behaviors. While they seem nervous about the possibility of advertisers gaining access to their private information, they remain receptive to the brands those same advertisers promote.

Facebook Launches Multi-Account Dashboard For Advertisers (AllFacebook.com)

Facebook is now giving its advertisers an easier way to manage multiple accounts. There are still a few glitches, but that will probably smooth over in due time.

Clean up your social media identity

Sunday, September 12th, 2010


Image by beggs

Whether you’re the poster child for today’s average Web drifter or a dedicated online marketer, one thing is certain: you’re waist-deep in social media. And as you go about your daily rounds online, sooner or later you’d realize that you’ve managed to spread your existence on the Internet via multiple social networking sites.

 

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