| Image by miggslives |
When’s the best time to post on Facebook, Twitter, or any other social network? In the past months a lot of material has been generated suggesting the best and worse times to post new content on different social media channels. But in a study by Buddy Media in early 2011 concerning Facebook wall posts, it seems that there are certain days when more engagement is generated for particular industries, making the issue a lot more complicated.
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| Image by daspunkt |
It’s true that adopting the tone of ateenager or yuppie won’t work for all social media marketing campaigns. But there is a distinct difference between acting like one and taking the approach of one. This difference is what spells the distinction between a social media page to be seen and one to be followed.
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| Image by olga.palma |
How do you make sure you stand out from the rest when every business has its own Facebook page, Twitter account, or any other form of social media? After all, people are likely to unfollow a page if it serves only to clog up their news feeds. For this reason, it helps to keep a few things in mind so your audience stays engaged.
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| Image by ausnahmezustand |
Now that sharing everything has become so easy for anyone to do, it’s a must for brands to be meticulous about the things they do on any medium—especially on a social network. But you can’t please everyone… or can you?
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| Image by ealingjeff |
Yesterday, as the clock struck 12:12am on December 12, 2012, social media channels fired up with posts celebrating this rare moment. Brands posted amusing photos relevant to the day, seized the opportunity to promote products with the number 12 in them, and even threw sudden promos the very moment the time and date lined up. While some missed the mark, others certainly made the most of the moment.
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