It’s every marketers dream is to be able to get their video content to the front page of YouTube. By doing so, it’s validating all their hard work and time put into making it. If you look at the front page of YouTube, typically, the videos on it have anywhere from 50,000 views to upwards of 500,000. Even more important is that this is typically only after a few days of being released.

So how can you make your video go viral? It’s easy to say that good content is always a sure shot, but if it were that easy, why doesn’t everyone do that then? I’ve seen plenty of videos with great content, but they only have only a couple thousand views. Great content is important, but there is definitely more to it.

Here are 4 questions you should ask yourself if you decide you want to create a viral video:

Question 1: Is “viral” right for your campaign?

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