
We like to talk all the time about how social media is all about “connecting” with people, meeting others with our similar interests, getting to know those that we can help and that will help us in return. A lot of talk, certainly, but I can’t help to wonder if people and companies worry enough to take it to the next level. There comes a point when you need to stop starting at the screen and start staring at more human faces. That’s why we hold these events when we can, these meet ups, or “tweetups”, where we go and connect with real people in a tangible way. We love them, and that’s why your company should start thinking about holding more of those. Here are some reasons why you should consider having any kind of real life event soon:
We like reality
Everyone enjoys the screen time, but we are people. We need the human connection, we need to get real. That’s where you can come in: give us an excuse to see what reality looks like once in a while! We will appreciate you for it!
It shows you care
A company that takes time to rent a place, organize activities, contact people and does many other “extra” things, is a company that goes the extra mile. It’s a company that cares. And believe me, it shows. We truly appreciate businesses that think beyond the business aspect.
We love to network
When you put a lot of people with similar interests in the same place, you know what happens? Network! It’s very fun and exciting to meet others, but it’s even more interesting when the possibility of helping each other exists. That’s why we love to network, and that’s why you should consider being the one that brings us together.
If it’s fun, we’ll spread the word
Is there better publicity than people telling all their friends, co-workers and more about how great your company is for holding a meet up? Of course, we will only do that if you actually put the time and effort to make it FUN. You worry about us enjoying our time there, we’ll worry about telling others afterwards.
It shows your reach
It’s one thing to get there and see that your company managed to bring 5 more people. It’s a completely different story to get there and see that your company brought 2000 people. It’s reassuring to see that you weren’t crazy and that your company hast the support or so many people. It’s also better for networking, already covered above.
We will listen more
You can certainly try to talk to us when we are relaxing at our homes, watching TV or surfing the web, but chances are we will be very good at avoiding what you have to say. Now, if you manage to bring us to your event, we wil definitely be more receptive and even interested in what you have to say. Also, we can’t escape! Don’t push it, though.
We enjoy a good cup of coffee
Really, who doesn’t? So don’t you dare to forget the coffee!
Carlos Miceli. Argentinian. Questioner of things. OwlSparks’ blogger. Freelance writer. Entrepreneur. Every day philosopher. Skill learner.
Tags: Events, Marketing, Social Media, Strategy









